Introduction-
People are making smartphones and tablets a part of their daily
lives. It has led to the growth of responsive web design. It is done to make
websites work across all the devices with different screen sizes. Before
responsive web design was created, businesses had to make a separate mobile
website by website designing companies. Though the
primary goal of designing a web design is to enhance user experience, there are
other SEO benefits.
Google prefers Responsive Websites
Google knows that a lot of people use their smartphones to
access the internet. A person viewing a website on their laptop would want the
same experience on their smartphone as well. If the results are not
satisfactory, they might jump to another site. It increases the bounce rate of
the site and affects the SEO. Therefore, it is crucial to provide them with a
satisfying experience by giving them content that is optimized specifically for
smartphones. When the user is satisfied, they stay on a site for a longer
period. It improves SEO by lowering the bounce rate.
Managing a responsive website is easier
Posting content, making web pages, and making changes is very
easy with responsive design and running SEO on it is very efficient as it helps
save money and time.
Reduces page load time
The average loading time of a mobile website is 7 seconds,
according to Google. Responsive website design does not require the users to be
redirected to a different URL; this reduces the page load time. Google always
suggests that a website should load easily and quickly. It impacts the experience
of the user and increases the popularity of the website.
As people increasingly use different devices to use the
internet, responsive web design is ideal for
attracting users. It increases traffic and gives visitors the experience they
want.
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