How often should you blog? (Digital Googly)

 You might often find yourself pondering over blog-related queries like how many blogs you should post per month for SEO. Well, you are not alone because blogging frequency is one of the most common challenges faced by almost every blogger. There are numerous things to consider, including brand awareness and search engine optimization. Hence, getting proper guidance from a digital marketing agency in Kolkata  for blog post frequency is essential. Here, you can understand the frequency of blog posts and their importance. 

Why is it important to know the blogging frequency? Explains a digital marketing agency

How often you posts blogs on a daily/weekly/monthly basis is known as blogging frequency. There are several benefits of knowing the ideal blogging frequency. First and foremost, posting blogs by maintaining the right publishing frequency helps you rank for organic keywords. It also helps to drive organic traffic to your website. 

The frequent ratio of blog publishing also enhances brand awareness. The more you publish blogs about your working sector or industry, the more your website, products, and services will get exposure on the digital platform. It is a procedure through which your products and services reach your target customers. 

Another reason to have the right knowledge of blogging frequency is that it helps to build trust for your business in the community. Publishing relevant blogs about your products, services, and sector help convey trust and authority to your target customers. Consumers will be more inclined toward your website and services than competitors.

Is it right to blog too often? Explains a digital marketing agency.

Apart from asking, “how often should you blog” another common query is about the outcome of publishing blogs too often. Well, one thing you must remember before publishing your blog posts is that the quality of content is more important than quantity. Hence, publishing blog posts more often is of no use unless the quality of the content is not up to the mark. There is always a risk of sacrificing the quality of your blog’s content if the content writer of your digital marketing company is more focused on completing the blog quickly instead of concentrating on the quality of the content. This will create a negative impact on your brand through poor blog content. 

Is there any ideal blog post frequency? Explains a digital marketing agency

This is one of the most common questions debated by every digital marketer for years. Most bloggers prefer to publish blogs two to four times a week to get enhanced traction from the blogs. It means around eleven to sixteen blog posts per month is usually the ideal blog publishing frequency. It also depends on how active and capable your content writers are. However, some digital marketers may have other preferences for blog post frequency, but amidst everything, the quality of the blogs is the primary aspect, even if the blog post frequency reduces. 

The best digital marketing company in Kolkata always maintains a proper and stable blog post frequency to get the best result. Some digital marketing companies tend to publish blogs quickly to get a quick result, but unfortunately, that’s not the best strategy to implement to rank on the first page of Google. 

When determining blog post frequency, you should keep a few more factors in mind. One of the basic requirements is to maintain a content calendar by mentioning content dates and blog posting dates. It will help get clarity about the required frequency of blog publishing. Keeping the proper idea about the frequency of blog posting is necessary for a content writer to concentrate on writing blog posts. It will help complete the blog at the right time to avoid delay in a blog posting. 

These are essential factors you should consider before deciding on the ideal blog posting frequency. If you still have doubts, contact the best digital marketing agency in Kolkata for further guidance. You must remember that maintaining proper blog post frequency is not enough to get the best result; you must also be consistent in publishing blogs at the right time. Even if any change is required in a blog posted earlier, it should not delay writing and completing the newer blog. This is how maintaining proper blog frequency helps to get a better result and ranking on the Google search result. 

Blogging frequency ultimately relies on the aim you want to achieve with your blog. With the help of proper planning, the volume of blogs may surprise you with the result. The blog post frequency also depends on what’s best for your organization. For smaller businesses, one to four times blog posts in a week is enough to get the right result. Organizations can push out daily or even multiple daily posts for larger businesses, making it 7-14 blog posts per week.